In 1947, Rose Repetto creates her first ballet shoes on the advice of her son Roland Petit, in a tiny workshop near the National Opera of Paris.
In 1956, on Brigitte Bardot's request, Rose Repetto creates the “Cendrillon” ballerina and dedicates it to her. For BB, this ballerina will always be a part of her success in Vadim's film “And God Created Woman” from 1956.
Rose Repetto opens her first boutique at 22 Rue de la Paix in Paris in 1959. It becomes the place frequented by the world's prima ballerinas: Bejart, Noureev, Barychnikov, Carolyn Carlson, the Kirov at the 'Folies Bergères', all are supplied with their dancing shoes and garments by Repetto.
With a view to expanding her company, Rose Repetto establishes a factory in Saint Medard d'Excideuil in Dordogne in 1967. Nowadays, the pointe shoes and ballerinas are still made using the famous 'stitch and return' method with the highest skill.
In the 70’s, Serge Gainsbourg got fascinated by the “Zizi”, a shoes model, created by Rose Repetto for Zizi Jeanmaire her daughter in law. He became the ambassador of the brand.
Repetto is above all the number one reference for dance equipment, especially for ballet, and the supplier of the most prestigious dancers, from top till toe.